Based on resident research conducted by Government Technology’s Center for Digital Government, local government caters well towards Baby Boomers and Seniors while digital-savvy younger generations are increasingly dissatisfied.
Watch our On-Demand Webinar as we highlight the communication preferences of Gen Z, millennials, and other generations, and how you can match the expectations of every age group by building a bridge between government and residents. Specific topics will include:
- Trends in local government messaging
- Understanding channel of choice by generation
- Going beyond Omni-channel engagement
- Unifying communication systems